If you are looking to start an online business, then you should know that using an auto-responder will play a huge role in your success. Properly configured, It will help you to better create relationships with potential customers in all ranges of the buying stage.
Auto-responders aren’t limited to just automating responses. They can be used as a contact manager. They can be used for scheduling and managing email blasts. Plus, they can help build and store multiple lists and email sequences while taking away all the tedious busy work of doing it manually.
Auto-responders come in 2 different types:
• Auto-responder subscriptions
This is the type that you don’t have to your own server. Someone new to this may find this route easier. You will have a monthly fee to pay while using this one.
Auto-responders that let you pay by the month also have a negative side. You may be limited to the amount of contacts you are allowed to have. You could be sharing the IP address with other subscribers with these types of services. If your service provider’s IP address gets blocked, your emails get blocked. In the end, you could pay way more over time with the subscription than just buying the server based auto-responder.
• One time pay auto-responders
More positives come from this type than negatives. To start with, you will not be limited to the amount of contacts you have with this one. Next, you can get an individual IP address from your host, which will eliminate email providers from blocking your IP address because of something that you didn’t do. Unlike subscription auto-responders, you will have better control of your contacts with this type.
There are also many more configuring options available to you, which include setting the number of emails that go out per minute. Sending out too many emails at one time can draw a flag or even get your IP address blocked.
You will be able to save time, energy, and money if you know how to choose the right auto-responder. Choose carefully and great rewards will come from this powerful tool.
Tags: Auto-responder, email marketing, internet marketing, list management